On this map, all sports facilities under their management are marked. Their exact locations are indicated by an arrow designed to resemble a gust of wind. The arrow leads from a cloud containing the name of the respective sports facility and several pictograms representing activities, services, refreshment options, facilities, and other amenities available to visitors at that venue. Each cloud is accompanied by an illustration depicting something characteristic of the given location.
The map highlights key landmarks, such as the Klajdovka transmitter, the Brno Astronomical Clock, the mammoth at Anthropos, the ‘UFO’ (Pavilion Z) at the Brno Exhibition Centre, the Pekárna Cave in the Moravian Karst, a beaver on the Bobrava River, a wild boar in the Holedná game reserve in Jundrov, an airplane near Tuřany Airport, a steamboat on the Brno Reservoir, Veveří Castle, and others.
The map depicts railway lines, motorways, expressways, and regular roads and streets in a detailed and accurate manner, using red, green, orange, and yellow colors. Parks, fields, meadows, and forests are shown in shades of green and orange. Buildings are grouped into blocks rendered in purple and pink tones.
The STAREZ illustrated logo also marks their headquarters on Křížkovského Street. And, of course, the mascots Neo and Lia cannot be missing. I designed these characters for STAREZ, and as life-size mascots, they regularly appear at the company’s events, entertaining children and helping them take part in the activities – project HERE.
The map also serves as a visual foundation and unifying element across other graphic materials, such as the cups used at their sports facilities, which I also illustrated: Riviera swimming pool, Vodova hall, Vodova ice rink, Kohoutovice aquapark, Zábrdovice swimming pool, Swimming pools in general, Sports Recruitment Day at Kraví hora.